The Growth of Google Research Paper Example | Topics and Well Written Essays - 3000 words

The Growth of Google - Research Paper Example Google’s mission is to shape the global information and make it comprehensively available and relevant. According to Google’s strategy and objectives, it believes that the most operational and profitable means to achieve its mission is to prioritize the interests of its customers. The company according to a well-undertaken research, have made conclusions that offering reasonably high-quality services results in enhanced traffic and stable promotion through word of mouth amongst the consumers. With regards to products and service delivery, Google seeks to work tirelessly in order to produce the most relevant, as well as valuable search results possible. On the other hand, Google aims to try its best to deliver the most relevant and useful marketing. If under any circumstances whereby an element on an outcome page attracts payment, the company will declare it to its users. Under their publication plan, advertisements should not interrupt at all. Google, like any other cor porate body or a private entity, envies a bright future; therefore, one of its principles is to work relentlessly in order to improve the user experience.In 1999, an announcement was made by Brin and Page to establish Google, from a couple of exclusive venture principal companies: Sequoia and Kleiner Perkins. By 2000, Google’s directory of more than one billion websites exceeded those of its competitors, therefore replacing Inktomi as Yahoo!’s search instrument. During this time, Google’s focus was primarily on algorithmic search.